Today a client asked me this question: Instead of an attachment, should I just put the whole letter in the body of an email?
My answer...
Emails are best when you can read the whole thing on one screen. The letter is two pages, so it's too long for an email.
Actually...
It would be best if you call them instead. Voice to voice always trumps writing. Salespeople would be unnecessary if letters could do the selling. You need to know what his hot buttons are before you can "convince" him to buy anything... so call first!
Welcome to Stress-Free Selling®,
Jenae
P.S. If I can help you overcome sales challenges and reach your goals, call or email me. 954-290-9896 - Jenae@SalesPowerhouse.com
P.P.S. For a list of sales resources, click here.
P.P.P.S. Presidents & Sales Managers, call for a free consultation (954-290-9896).
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